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1 Annual report 2004

2 2004 Financial Year Real Expenditure by Programme THOUSAND EUROS Social programmes 69,560 Educational programmes 15,551 Cultural programmes 41,800 Science and Environment programmes 58,601 Total expenditure (1) 185,512 (1) Investments carried out during the financial year amount to 38,755 euros. Financing of activities and investments carried out in financial year 2004 THOUSAND EUROS la Caixa savings bank allocation 185,512 Income generated by own activities 9,867 Total 195,379 Key figures Total participants / beneficiaries 11,293,511 Total number of activities carried out 12,514 Number of towns with Foundation presence 930

3 On the cover, some of the la Caixa staff who took part in the Centenary campaign.

4 Contents Management Bodies of la Caixa Community Projects 2 Introduction 4 Social Assistance Programmes 8 Educational Programmes 60 Science and Environment Programmes 74 Cultural Programmes 90 All the Figures 114 la Caixa Foundation: Budget and Statistics 117 la Caixa Foundation in 2004: Other Important Information 128

5 la Caixa Community Projects Governing Bodies at 31 December 2004 Community Projects Committee Chairman Ricardo Fornesa Ribó Members Salvador Gabarró Serra Jorge Mercader Miró Mª Amparo Camarasa Carrasco Mª Begoña Gortázar Rotaeche Rosa Novell Bové Justo Novella Martínez Magín Pallarès Morgades Manuel Raventós Negra Executive Officers President and Chief Executive Officer Isidro Fainé Casas Secretary (non-director) Alejandro García-Bragado Dalmau Senior Vice-President José F. de Conrado y Villalonga Board of Trustees of la Caixa Foundation Chairman José Vilarasau Salat Deputy Chairmen Salvador Gabarró Serra Jorge Mercader Miró Isidro Fainé Casas Trustees Ramon Balagueró Gañet Mª Amparo Camarasa Carrasco José F. de Conrado y Villalonga Ricardo Fornesa Ribó Maria Isabel Gabarró Miquel Manuel García Biel Javier Godó Muntañola Mª Begoña Gortázar Rotaeche Jaime Iglesias Sitjes Amparo Moraleda Martínez Miguel Noguer Planas Rosa Novell Bové Justo Novella Martínez Vicenç Oller Compañ Montserrat Orriols Peitiví Magín Pallarès Morgades Antoni Pie Mestre Alejandro Plasencia García Manuel Raventós Negra Luis Rojas Marcos Lucas Tomás Munar Francisco Tutzó Bennasar Josep Francesc Zaragozà Alba Secretary (non-trustee) Alejandro García-Bragado Dalmau President and Chief Executive Officer José F. de Conrado y Villalonga 2

6 la Caixa Foundation Executive Staff (*) Chairman José Vilarasau Salat President and Chief Executive Officer José F. de Conrado y Villalonga Community Projects Directorate H.R.H. the Infanta Cristina de Borbón Vocational and Social Integration Area Directorate Antonio Aliana Magri Deputy Director General Centre Management and Art Collection Area Directorate Víctor Guardiola Flores Cultural Area Directorate Carmen Guinea Comas Assistant Deputy Director General Communication, Marketing and Public Relations Area Directorate Cristina Langarika Solórzano Social and Educational Area Directorate Isabel Martínez Torralba Resources and Services Area Directorate Esther Planas Herrera Travelling Exhibitions Area Directorate Luis Reverter Gelabert General Secretary Secretariat and Institutional Relations Area Directorate Aurora Sanz Manrique Deputy Director General Human Resources Area Directorate Albert Soria Casas Science and the Environment Area Directorate Jorge Wagensberg Lubinski (*) In

7 2004: the year of la Caixa Community Projects Chairman of la Caixa Ricardo Fornesa 2004 was a key year in taking the strategic decisions that will shape the future of the Community Projects organized by la Caixa. Approval of the Strategic Plan for the triennium signifies that the annual budget for Community Projects will be equivalent to 43% of the individual profit of la Caixa, which will lead to resources being assigned to Community Projects having grown some 84% by 2007 with respect to those of This growth is the consequence of the social commitment undertaken by la Caixa and reflects the absolute validity of the principles of service and care which the Institution has maintained throughout its existence. In line with these principles, social assistance activities, to which 71.6% of the budget will be destined on finalization of the Strategic Plan, are a priority goal and reflect the inherent financialsocial characteristic which has defined la Caixa since its creation over one hundred years ago. Development of a triple balance la Caixa was established with the aim of furthering socio-economic progress in its area of operation and of preventing financial exclusion. The entity s commitment to the development of society is thus its ultimate end, its raison d être. In this sense, the la Caixa Strategic Plan engages the institution s future development in a three-sided balance: economic, social and sustainable. Following criteria of effectiveness and rigour, la Caixa Community Projects will concentrate their future efforts on the development of 4

8 activities and initiatives related, among other issues, to relieving the most common forms of social hardship and promoting the integration of groups affected by social exclusion. Children, young people with needs such as housing or access to the world of work, the elderly, the most vulnerable in society such as immigrants, and the especially frail in both our own and the developing countries are the groups to which la Caixa Community Projects will dedicate preferential attention over the coming years. Responses to social demands In line with this objective, the initiatives promoted by Community Projects will continue to be developed with two principles in mind: that of anticipation, through programmes that address needs unresolved by other institutions; and that of flexibility, adapting Community Projects actions to the new demands emerging in today s society. The Institution s own programmes, directed and managed by Community Projects, are complemented by initiatives carried out in conjunction with public and private entities throughout the country. This enables us to gain deeper knowledge of social needs and thus ensure that programmes are to the advantage of the greatest number of beneficiaries. Increase in social assistance activity The Community Projects of la Caixa have considerably increased their undertaking towards coverage of social, support and environmental needs. Worthy of note in this respect are the new programmes initiated in 2004 for the creation of social housing with accessible rental for young people and the elderly, and the finance through microcredits project. la Caixa Community Projects are fomenting a supply of housing for people with special difficulties in gaining access to this market, the aim of the initiative being to create a stock of some 3,000 dwellings over the next thee years also saw the start-up of la Caixa Community Projects Microcredits Programme, the aim of which is to promote a new line of access to finance for people with obstacles to obtaining loans in the traditional financial system. A total of 870 microcredits were granted in 2004 for the development of self-employment business projects. The commitment undertaken by the Community Projects area of la Caixa to address the needs deriving from a plural society in transformation is materialised in the following social programmes managed by la Caixa Foundation in During 2004, a total of 11,293,511 people benefited from the 12,514 activities and joint initiatives generated by the Community Projects programmes of la Caixa that this report sets out to describe. New projects for new needs The Community Projects of la Caixa will continue as a resolute driving force behind social programmes and will create new lines of action in this field. The fight against domestic violence, facilitating access to the world of work, fomenting volunteer work and the prevention of forest fires are, together with protection of the environment, just a few of the projects that the Community Projects area of la Caixa will set in motion in Ricardo Fornesa Chairman of la Caixa 5

9 la Caixa Foundation Chairman of la Caixa Foundation José Vilarasau la Caixa Foundation, in line with the mandate it receives from the Community Projects area of la Caixa, carried out activities in 2004 in all four fields of activity in which it operates: social, educational, cultural and scientific. In accordance with the criteria established in the Strategic Plan of la Caixa Community Projects, the Foundation resolutely sets out to dedicate increasingly greater attention to social and supportive initiatives consistent with the Institution s own origins. To this end, the Foundation is working on the integration of the more elderly members of the community into the society of today through a programme carried out in 549 directly owned or jointly operated centres throughout Spain. The most recently opened of these, CentroCaixa Murcia, was inaugurated in October Another sector of the population attended by Community Projects is made up of patients with pathologies such as cancer and neurodegenerative diseases. The Foundation is currently engaged in collaboration with 69 associations of people affected by Alzheimer s disease in an attempt to contribute to improving their quality of life. This support to patients, their families and associations is complemented by aid 6

10 to biomedical research aimed at furthering progress in the treatment of such pathologies. Children, social integration and international co-operation Of special interest due to its novelty in the field of attention to children is the programme of hospital cyber-classrooms, spaces of leisure and communication intended to combat the isolation that a long stay in hospital can mean to children. A total of 10 cyber-classrooms are currently in operation and the la Caixa Foundation continues establishing new agreements to extend the network throughout Spain. Community Projects have, since 1999, directed their attention towards the most disadvantaged groups in society through programmes addressing Immigration, Social Exclusion and the Disabled. In this respect, the Foundation cooperated on 542 projects during la Caixa Community Projects widen the Institution s framework of intervention through the International Co-operation Programme, under which 55 new initiatives were financed in Education and scientific dissemination In the field of education, the Educalia portal has been consolidated with over 800,000 users. In the university context, a novelty worthy of mention was presented in the 23rd Call for Applications for Grants to Study Abroad. In addition to the 120 grants awarded, a further 5 applications were accepted from students wishing to continue their university studies in China. Bringing science closer to the general public, fostering the advance of scientific knowledge and promoting respect fo r the environment are the aims of the Science and Environment Programme. The inauguration of CosmoCaixa Barcelona, which in its first three months of existence welcomed more than 900,000 visitors, is clear evidence of the Institution s commitment to scientific dissemination. The new Barcelona installations are an addition to those off fe red by CosmoCaixa Madrid, which has now celebrated its fourth anniversary. In the 2nd Call for Aid to Environmental Projects, 41 new proposals were chosen. As part of its goal of bringing culture to citizens of all ages, in 2004 la Caixa Foundation organized a total of 1,933 activities throughout Spain, in which some 2,691,544 people took part. Furthermore, to commemorate the Centenary of la Caixa the first stone was laid of what will eventually become the CaixaForum Madrid social and cultural centre. José Vilarasau Chairman of la Caixa Foundation 7

11

12 Programme Index Social Programmes Accessible Housing 10 Microcredits 12 Senior Citizens 14 Alzheimer s and other Neurodegenerative Diseases 18 Society and Cancer 24 Biomedical Research 27 Child and Family Support 34 Social Exclusion 38 Immigration 42 The Disabled 46 International Co-operation 49 Social Studies Collection 57 Educational Programmes Educalia Renewed 62 Educational Activities 67 School of Nursing 70 Post-Graduate Grants 72 Science and Environment Programmes CosmoCaixa Barcelona 76 CosmoCaixa Madrid 82 Travelling Exhibitions 86 Environmental Conservation 88 Cultural Programmes Social and Cultural Centres 92 Exhibitions 96 Multimedia Art 108 Music 109 Humanities 112

13

14 Social Assistance Programmes 1. Accessible Housing 2. Microcredits 3. Senior Citizens 4. Alzheimer s and Other Neurodegenerative Diseases 5. Society and Cancer 6. Biomedical Research 7. Child and Family Support 8. Marginal Groups 9. Immigration 10. The Disabled 11. International Co-operation 12. Social Studies Collection In line with the philosophy established by the first steps of la Caixa as an entity over 100 years ago, Community Projects work constantly to respond to social demands, developing programmes which attempt to anticipate the needs of a diverse society which is advancing in the context of a globalized, changing world was a key year in the future strategies of la Caixa Community Projects, the Strategic Plan of la Caixa giving priority to social and community aid activities. Last year, Community Projects dedicated a great deal of energy to providing accessible housing for young people and senior citizens, with the aim of reaching the figure of 1,000 dwellings by the end of Furthermore, the entity gave priority to its programme of promoting microcredits for people with difficulties in gaining access to the traditional financial system, creating a nationwide network of social entities and signing 60 co-operation agreements. Children, senior citizens, people affected by serious illnesses and those who find themselves in especially precarious conditions immigrants, the physically or mentally disabled and the socially excluded are the main groups to benefit from the Community Projects initiatives of la Caixa. Not to mention the International Co-operation Programme and the support to biomedical research into neurodegeneration, cancer and AIDS which it is hoped will, in the long term, lead to improvement in the quality of life of the people affected by these illnesses. Year after year, la Caixa Foundation increases the resources assigned to its social and community aid programmes, a distinguishing feature that honours the Institution and is a mark of its individuality.

15 Accessible Housing Facilitating access to housing People under 30 and over 65 will be the main beneficiaries la Caixa Community Projects area promotes the construction of accessible dwellings for rent. The aim of the programme is to facilitate access to housing for people with sparse financial resources, the Institution contributing in this way to their social integration. In 2004 la Caixa maintained contacts with public administrations and signed co-operation agreements with several city and town councils to develop the programme. 1,000 homes in 3 years for young people and senior citizens la Caixa has traditionally worked to address the housing shortage. In 2003 the entity declared its intention to emphasise the social principles inherent in its foundation by responding to the social need for accessible rented housing. Through the company Fomento Inmobiliario Asequible [Promotion of Accessible Housing] the Community Projects area of la Caixa is promoting a supply of social housing for people with special difficulties in gaining access to the current housing market due to the high price of rented accommodation, especially for people under 30 years of age and senior citizens over 65. The dwellings have an approximate area of between 40 and 50 m 2 and are built in accordance with criteria of functionality and environmental sustainability. The aim of la Caixa Community Projects is to construct 1,000 dwellings over the next three years with protected rental, initially for 10 years, following which they will be sold and any possible profits from the operation reinvested in the project. To carry out this initiative Community Projects have established 10

16 contacts with public administrations including the councils of all Catalan towns and cities with over 15,000 inhabitants (60 local authorities) and a further 20 municipalities in the rest of Spain. The aim of la Caixa Community Projects is to build 1,000 dwellings over the next three years Some of these contacts have already borne fruit in the shape of co-operation agreements, such as that signed in November 2004 between la Caixa Chairman Ricardo Fornesa and Joan Clos, the Mayor of Barcelona. This agreement, which forms part of the Social Projects and Initiatives holding of the financial entity for the construction of public housing in the Catalan capital, involves the creation of between 300 and 500 dwellings which will have floor space of some 50 m 2 and will cost, at most, 240 euros a month. The agreement will especially benefit young and elderly people with difficulty in gaining access to the housing market. Also in 2004, la Caixa Community Projects signed agreements with the town councils of Cornellà de Llobregat and Tordera for the construction of rented accommodation for young people and senior citizens. 50 flats will be built in Tordera and a further 500 in Cornellà. Mention should also be made of the agreement reached with Sentmenat council to create a stock of 57 dwellings for people between 18 and 35 years of age in this town in the Vallès Occidental region of Catalonia. New housing developments are currently under way in Sitges, El Vendrell (Tarragona) and Vilcálvaro (Madrid), among other localities. Promotional material for the programme 11

17 Microcredits A little help towards a great future Promotional material for the microcredits programme la Caixa Community Projects microcredits programme aimed at people with difficulties in gaining access to the traditional systems of finance responds to the origins and founding ideals of the entity by fostering activities of a social nature. This initiative forms part of the manifest aim of la Caixa, expressed in the Strategic Plan, to strengthen the principles and essence of the entity by promoting activities which, following criteria of environmental sustainability, have the priority objective of meeting social needs. Up to December 2004, la Caixa Community Projects had approved 870 social microcredits for an amount of 12.5 million euros and had signed agreements with some 60 social entities which have acted as a bridge between beneficiaries and the financial entity. 12

18 Women, the main beneficiaries Social microcredits are loan operations involving small amounts destined to financing self-employment projects promoted by people who find themselves in situations of operation agreements with social entities with experience in economic and social assistance actions directed at fostering the creation of micro-companies. These entities become microcredit promoters, adding to the measures of support they can offer their groups. Their role is fundamental in the microcredit assignment process because they identify potential groups and propose the appropriate action, evaluate applications 80% of the beneficiaries of the microcredits granted by la Caixa Community Projects were women financial exclusion. These loans require no security or guarantee and are granted under the supervision of various social entities. The beneficiary of the microcredit may be anyone whose aim is to create a business project involving self-employment but who encounters difficulties in gaining access to finance through the traditional channels of the financial system. Women, the over-45s, immigrants, the disabled and the long-term unemployed are the main beneficiaries of this programme. la Caixa Community Projects structure the concession of microcredits through co- in terms of their economic sustainability, present the application to la Caixa together with a business plan and, when the microcredit is granted, provide technical help to the project. la Caixa Community Projects area has signed 56 co-operation agreements with a number of social entities and has processed 1,052 operations, of which 870 have been approved for a total amount of 12.5 million euros. Some 80% of the beneficiaries of this programme are women and more than 19% new residents. 13

19 Senior Citizens Add life to the years Volunteer and computer activities la Caixa Community Projects commitment to senior citizens dates back to the early 20th century. In 1915 Francesc Moragas, founder of the Caja de Ahorros para la Vejez y el Ahorro, was the driving force behind the first Homage to Old-age, an event which would represent the beginning of an undertaking with the elderly which has lasted ever since. On the occasion of la Caixa s centenary and the International Day of the Elderly, la Caixa Foundation decided to pay special homage to senior citizens and the work carried out at their centres by gathering together at the Foundation s Barcelona installations all the people of 100 years of age attending senior citizens centres throughout Catalonia. In 2004, la Caixa Foundation continued to develop programmes in the 549 senior citizens centres it operates directly or through co-operation agreements with the different autonomous communities, and to foster activities promoting the centres as spaces in which the elderly can further their education, enjoy their free time and interrelate socially by participating in a variety of educational and volunteer activities. Senior citizens as a social force la Caixa Foundation proposes a new way of living old-age, through voluntary actions undertaken by senior citizens. With their experience and social concern, the elderly carry out a task which, in addition to enriching their lives, enriches society. This line of volunteer-based work was consolidated in 2004 with the creation of 13 volunteer associations in a number of different autonomous communities. 14

20 These volunteer activities are based on the new communications technologies and take place in the cyber-classrooms installed in senior citizens centres. Of special interest are the inter-generational initiatives which gather grandparents and grandchildren together around the computers in the centres. Another of the activities promoted in this line throughout 2004 was the Help Me, I Can Do It Too programme, the aim of which was to bring computers closer to disabled children and young people through the efforts of senior citizen volunteers who had previously attended the Foundation s computer workshops. The supportive work of senior citizens as the dynamic force behind the activities for sick children developed in la Caixa Foundation s 10 hospital cyber-classrooms also falls into this section of social action. In 2004, the Foundation published the Guide to Associative and Volunteer Activities, with the aim of facilitating the creation of new senior-citizen volunteer associations. The publication is a compendium of resources and advice conceived as a tool to help in the task of organizing senior-citizen centre management councils and encouraging the formation of new groups. In 1997, la Caixa Foundation initiated its new technologies programme in senior citizens centres, in a move to make them more dynamic. The 357 cyber-classrooms created since then have more than demonstrated that this goal has been achieved. Many of the people who have passed through their doors, some 120,000 in all these years, have gone on to fill the ranks of the different computer volunteer associations. These associations and the cyber-classrooms in which they operate not only serve as an introduction to the new technologies, but also as an active, creative and integral element of the centres leading, in turn, to other initiatives such as workshops and courses. Coinciding with the entity s centenary, la Caixa Foundation inaugurated CentroCaixa Murcia, its first senior citizens centre in Murcia, intended to become a space of reference for its response to the needs and concerns of the elderly, fostering their active role in society and familiarizing them with the new technologies. CentroCaixa Murcia has almost 1,000 m 2 of usable space which is divided into four large areas: a computer classroom, a cyber-café, a mediateca and an assembly hall. The centre also offers a health classroom and a Zen garden, as well as various spaces in which to hold workshops and other activities created especially for seniors by la Caixa Foundation. Workshops and conferences Workshop in CentroCaixa Madrid The conferences, symposiums and forums organized by la Caixa Foundation analyse subjects that arise in senior citizens everyday life, while also offering a framework for thought and discussion. These activities were 15

21 supervised by professionals from the fields of psychology, neurology, history and gastronomy. In all, some 41,000 people participated in the symposiums and conferences organized in Life is change During their lives, people have to confront the situations that go hand-in-hand with the passage of time, most notable among them being the alterations experienced in their own body, their surroundings or their mental faculties. Individual attitudes towards these changes can transform them into a problem difficult to assimilate or, in contrast, into a healthy exercise in personal resilience and growth. These new experiences may often lead to enhanced awareness in the elderly, and in recognition of this la Caixa Foundation has set the The Life is Change programme analyzes how changes influence our lives Life is Change. Change is Life programme in motion, an invitation to consider the changes that occur over time through conferences, talks and workshops. Health, sex, fashion and spirituality are just a few of the themes addressed by this programme, which is offered throughout Spain. The Life is Change. Change is Life programme analyzes the influence exerted in our lives by these changes and the attitudes that will best help us adapt to them from the neurological, psychological and sociological perspectives. Spirituality, sex, self esteem and personal image are just some of the subjects that senior citizens can Some of the leaflets about activities in the Senior Citizens Programme discuss in the activities that make up the programme, aimed at offering new approaches which will help them attain better health, greater self esteem and personal satisfaction, improve their physical appearance and maintain an active mind. During the presentations of Life is Change. Change is Life organized all over Spain, the different conferences that make up the programme were announced. These will count on the participation of recognised professionals from a number of fields, such as the economist Antón Costas, the psychiatrist and professor at the University of New York Luis Rojas Marcos, Doctor Àngels Treserra, the art director Óscar Visitación, the Doctor of Philosophy Magda Català and the writers Enric Miret and Sebastià Serrano. English Time In 2004, Club Estrella, the la Caixa Foundation website, was host to the start-up of English Time a new, easy-going and enjoyable programme on the Internet aimed 16

22 at helping senior citizens learn English. The programme is carried out in the senior citizens centres that la Caixa Foundation operates directly or through co-operation agreements with local authorities all over Spain and is a dynamic, entertaining workshop in which senior citizens can become acquainted with English through an Internet board game. The workshop s contents are organized around four areas (technology, intergenerational communication, everyday life and travel) and include contexts with common objects and situations which enable users to establish a positive relationship with the language, living it in an amusing, lighthearted atmosphere. The workshop offers participants access to support materials such as a glossary and direct connection to various dictionaries which help them find the right answers to the game s questions. The aim of these support materials is to encourage senior citizens to continue with their learning. The objectives of the English Time workshop are multiple. In the first place, it responds to the intention to help senior citizens learn basic English constructions, dialogue and vocabulary in an informal and la Caixa Foundation s network of Senior Citizens Centres in 2004 Galicia 21 Canary Islands 33 Asturias Cantabria Basque Country 16 Navarre Catalonia Castile-Leon La Rioja 66 Aragon 118 Madrid Valencian Extremadura Community Castile-La Mancha Murcia 1 Andalusia 3 61 Balearic Islands 5 16 la Caixa Foundation Centres Centres operated jointly with other institutions Total 549 practical environment. The programme itself also reinforces Internet use and the development of computer skills among the elderly, while encouraging participation and communication among those attending the workshop and Club Estrella members. Finally, the programme addresses the desire to foster intergenerational relationships between grandparents and grandchildren, a goal which is attained by creating a virtual space in which they play and learn together. Grandparents school During the summer months and over the Christmas holidays the cyber-classrooms in senior citizens centres opened their doors to the very young for the third year running. In summer, grandparents and grandchildren worked with the ideas presented in the Enjoy Your Meal! programme. The aim of this activity, to be found on la Caixa Foundation s Educalia website, is to make children aware of the importance of a healthy diet and encourage them to develop healthy eating habits-. Among other activities, the programme allows users to share recipes over the Internet, placing special emphasis on the multicultural nature of cookery by indicating from which country in te world each recipe originates. Navidalia brought grandparents and grandchildren together again in the cyberclassrooms of senior citizens centres to explore a new Educalia programme related to Christmas. In line with the previously mentioned activities, the aim of both initiatives was to foment use of the new information technologies as a nexus between the two generations, while strengthening senior citizens active role in society through participation in voluntary activities. 17

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