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FINALIST LIST FINALIST LIST Traditional Marketing Advertising Shopping da Bahia 40 Years Shopping da Bahia Salvador, Brazil The Good Vibing Magnet UNICENTER Buenos Aires, Argentina Cinderella The

1 FINALIST LIST FINALIST LIST Traditional Marketing Advertising Shopping da Bahia 40 Years Shopping da Bahia Salvador, Brazil The Good Vibing Magnet UNICENTER Buenos Aires, Argentina Cinderella The Musical Mall Aventura Plaza Ser Feliz Centro Comercial UNICO Outlet Santiago de Let s Shine! Mall Aventura Plaza Peter Pan Mall Plaza The best gift of your life Alto las Condes Cause Related Marketing

2 Tentativa de Quebra de Recorde Mundial de 7 Dias em Esteira Américas Shopping Letters to Baby Jesus Andares Zapopan, México Creation Family Pillar Andares Guadalajara, Mexico Acompáñame A La Escuela Andino Shopping Center Let S Also Make Peace With Nature Centro Comercial Palatino A Dream, A Home; 7 Years Of Stories That Inspire Centro Comercial Palatino Solar Panels / Paneles Solares Plaza de Las Américas Bogotá Centro Comercial Plaza de Las Américas Navidad Mágica Disney Centro Chia Complejo Comercial Centro Chia Chia, Colombia Manos Transformando Hayuelos Hayuelos Centro Comercial y Empresarial Bogota, Colombia

3 UN REGALO DEL ALMA Mall Patio Rancagua Rancagua, Chile "Together it's Possible" Montevideo Shopping Montevideo, Uruguay Tabaconomia Palladium Shopping Center Curitiba, Brazil Collective Wedding Portal dela 80 P.H. Nómade Real Plaza Primavera Healthy Park For My Neighborhood Salitre Plaza Shopping Center Bogota, Colombia 2015 Winter Clothing Donation Campaign Santana Parque Shopping Sao Paulo, Brazil Sowing The Future Shopping Guararapes Jaboatão dos Guararapes, Brazil Solidarity Economy Store Shopping Praça da Moça Diadema, Brazil Unforgettable Shots Shopping SP Market Sao Paulo, Brazil

4 Villa Tintal Panda, Llegó La Navidad Descongela Tu Corazón Tintal Plaza Centro Comercial P.H. You Are Our Best Neighbor Viashopping Barreiro Belo Horizonte, Brazil Add Your Energy Mall Aventura Plaza For a greener Peru Mall Aventura Plaza Fundación UNICO Centro Comercial UNICO Outlet Santiago de A Children's Day for Everyone CENCOSUD S.A Buenos Aires, Argentina Urban Rythm Project Mall Aventura Plaza You Put The Energy Mall Plaza Oeste My Bottle Counts Mall Plaza Sambil Model Fashion Show Sambil Venezuela Caracas, Venezuela

5 Grand Opening, Expansion & Renovation Gran Apertura Casacostanera Casacostanera Expansion UNICO Outlet Barranquilla Centro Comercial UNICO Outlet Barranquilla Expansion UNICO Outlet Cali Centro Comercial UNICO Outlet Cali Terrazas de Mayo Shopping - Grand Opening Terrazas de Mayo Malvinas Argentinas, Argentina Gran Apertura Vivo Outlet Maipú Vivo Outlet Maipú Opening of UNICO Outlet Neiva UNICO Outlet Neiva Public Relations Inicio de la Navidad Aguadilla Mall Aguadilla, United States Woman's week Alto Las Condes

6 Chilean Prides Costanera Center El Tesoro Pet Park. Welcome furry friends. El Tesoro Parque Comercial Medellín, Colombia REDISEÑA Montevideo Shopping Montevideo, Uruguay Melody 2015 Salitre Plaza Shopping Center Bogota, Colombia Aldo, the Dreamer Moose! UNICENTER Buenos Aires, Argentina SUNSET Vivo Los Trapenses Vivo Los Trapenses Monte Roraima Expedition Roraima Garden Shopping Mall Belo Horizonte, Brazil A Storytelling Christmas Alto Las Condes Decoration Experiences Andares Zapopan, México Sales Promotion and Events

7 70 years end of World War II Boulevard Shopping Belo Horizonte, Brazil May is bloosom time Cacique El Centro Comercial Bucaramanga, Colombia Plaza Sorteos - Plaza de las Américas Centro Comercial Plaza de Las Américas Navidad Mágica Disney Centro Chia Complejo Comercial Centro Chia Chia, Colombia Christmas is Costanera Costanera Center Rudolf's Parade - Share the treasure inside you El Tesoro Parque Comercial Medellín, Colombia The Dream Maker Christmas Project Golden Square Shopping São Bernardo do Campo, Brazil Christmas Crunch Mall Plaza Vespucio Mothers Day Mall Plaza El Castillo Cartagena, Colombia Christmas Campaign Mall Plaza El Castillo Cartagena, Colombia

8 Selva Viva Open Plaza Open Plaza Rancagua Rancagua, Chile Session of Singles Palladium Shopping Center curitiba, Brazil Theater on Portal Portal La Dehesa Magical Gnomes create a Snowy Christmas Portal La Dehesa 150 YEARS OF RONDON Porto Velho Shopping El Pasillo Real Plaza Chiclayo Chiclayo, Perú Triqui Snow Salitre Plaza Shopping Center Bogota, Colombia The Best Clients Salitre Plaza Shopping Center Bogota, Colombia

9 Lollapalooza Plays In Unicenter Unicenter Martinez, Argentina VIP - Village Important Person VillageMall Open air events VillageMall Trasnochón diciembre 2016 Trasnochón Outlet Christmas Barnd Recognition Campaign Navidad Outlet Aniversario Outlet UNICO OUTLET Colombiano ÚNICO Centro Comercial UNICO Outlet Fan Fest Mall Plaza Vespucio

10 NEW MEDIA Emerging Technology Promotional campaign - Opperational system and app MorumbiShopping Sao Paulo, Brazil Good Bye Profes - App NOK Vivo Los Trapenses Vivo Los Trapenses MAS Shopping Cencosud S.A Winter Holidays Costanera Center Integrated Digital Campaigns Lollapalooza and Unicenter on Social Networks UNICENTER Buenos Aires, Argentina Multiplan's 40th Anniversary Multiplan Empreendimentos Imibiliários S/A

11 Cinderella The Musical Digital Mall Aventura Plaza Lovers Mall Plaza Mall Plaza Umbrella Hall Antara Mexico City, Mexico Dié, the alligator BarraShopping Social Media Digital #ParaDondeVanLasPelotas Centro Comercial Santafé Medellín Medellín, Colombia Black Friday Florida Center Cavernicolas En Hayuelos Hayuelos Centro Comercial y Empresarial Bogota, Colombia UNICO Digital Marketing Centro Comercial UNICO Outlet

12 NOI ENHANCEMENT Leasing Leasing of Lago Real Shopping Center Lago Real Shopping Center Bahía de Banderas, México Leasing of Paseo Santa Catarina Paseo Santa Catarina Santa Catarina, México RETAIL STORE DESIGN DePrati Quicentro Shopping, Quito, Ecuador Cinepolis Patio Santa FE México City, Mexico Balneário Shopping Balneário Camboriu, Brazil Mallplaza Oeste Parque Comercial El Tesoro Medellín, Colombia New Retail Concepts DESIGN AND DEVELOPMENT Renovations/Expansions Terrazas de Mayo Shopping Malvinas Argentinas, Argentina

13 Unico Cali Outlet Antea Lifestyle Center Queretaro, Mexico La Rambla Brasil Lima, Peru Mall Real Plaza Salaverry Lima, Peru Mall Vivo Los Trapenses Nuevo Sur Shopping Center Monterrey, Mexico Plaza Bocagrande Cartagena, Colombia New Developments Shopping Metropolitano Barra Shopping RioMar Fortaleza Fortaleza, Brazil Vivo Outlet Maipú

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