B U E N O S FRU TO S: Éxito en las grandes ligas, el fruto de la perseverancia

Transcripción

1 E N AG RO B U E N O S FRU TO S: Éxito en las grandes ligas, el fruto de la perseverancia E D U A R D O C H A DW I C K 3 O C T U B R E

2 Viña Errázuriz Fundada en 1870 por Don Maximiano Errázuriz en el Valle de Aconcagua

3 Viña Errázuriz: en 1983 Don Alfonso Chadwick Errázuriz y Eduardo (1983)

4 Don Maximiano Founder s Reserve: Tradición y Legado 1870

5 Viñedo Don Maximiano: Primera Plantación en Laderas en Chile

6 Viña Errázuriz: Bodega Ícono Don Maximiano (2010) Errázuriz provides the quality benchmark from Chile Decanter sthe Top 50 power list, July 2005

7 Nuestro Equipo

8 Monte y Río Aconcagua dan forma al Valle de Aconcagua

9 Don Maximiano en la cumbre del Monte Aconcagua(2002) Eduardo Chadwick with a bottle of Don Maximiano Founder s Reserve at the summit of Mount Aconcagua

10 Seña: Primer Joint Venture Internacional de un Vino Chileno (1995) Eduardo Chadwick & Robert Mondavi

11 Viñedo Seña Plantado en Ladera: Cultivo Biodinámico desde 2005

12 Viñedo Chadwick: Un Tributo a Don Alfonso Chadwick Errázuriz 1999

13 Viñedo Chadwick: Terroir Único

14 Imagen de vinos baratos sin reconocimiento de calidad Plenty of great values, but great wines are still elusive from Chile and Argentina E n e r o 1995 If you are looking for cellar-worthy reds, don t look at Chile. M a y o Chile has long established itself as a prime source of Value wines. The result is a very low Vinos de Chile brand value. - Anthony Gismondi

15 Visión de la Industria Constituirse al año 2020 en el productor número uno del mundo de vinos premium, sustentables y diversos del nuevo mundo, alcanzando exportaciones de vino embotellado por US$ millones con un FOB promedio de $37 por caja. Visión de Viña Errazuriz Liderar la venta de vinos finos de Chile y ser reconocido como una viña de clase mundial

16 Evolución del Vino Chileno Exportaciones de Vino Embotellado en USD Precio Promedio (US$/ caja 9 lts) USD (Millones) 1,600 1,400 1,200 1, Años Precio (US/caja) Años Precio Actual v/ s Industria Mundial Vino Embotellado (US$/ Caja) Borgoña Burdeos NZ Fr ancia USA Australia Italia Argentina Chile

17 The Berlin Tasting Búsqueda de Reconocimiento Internacional Cata a Ciegas Justicia Imparcial

18 Resultados World Tour 18 Países 22 Tastings 1400 Key opinion leaders Notable tasa de éxito de un 90% en las preferencias generales

19 EL SIGUIENTE DESAFÍO: DEMOSTRAR POTENCIAL DE GUARDA SEÑA VERTICAL TASTING WORLD TOUR

20 Elegido el MejorVino de Chile por AWOCA 2010 y 2011 T H E B E S T W I N E O F C H I L E 10th and 11th Annual Wines of Chile Awards Don Maximiano is the only wine to obtain the highest award in two consecutive years at Annual Wines of Chile Awards, Chile s leading wine competition with a highly qualified international judge panel

21 Rankeado el MejorVino de los Andes por James Suckling 99 POINTS Seña 2013 HIGHEST RATED CABERNET BLEND FROM CHILE It builds on the palate and shows the structure of a first growth Bordeaux but remains so Chilean.

22 Alcanzando la Distinción Máxima Viñedo Chadwic k P O I N T S FIRST CHILEAN WINE TO ACHIEVE THE WORLD S HIGHEST RECOGNITION Perhaps a sign of Chile truly coming of age is the 100-point rating in this report of the pure Cabernet Sauvignon 2014 Viñedo Chadwick.

23 THE NEW CHILE By reaching indisputable recognition in the world wine scene, Viña Errazuriz s wines have clearly demonstrated Chile s tremendous vitivinicultural potential and have helped Chilean wines earn greater space and credibility in the international market. JORGE LUCKI - BRAZILIAN WINE JOURNALIST, OCTOBER 2013 In the world of wine, perceptions change slowly. Through his Berlin Tasting (and Seña vertical) initiatives, Eduardo Chadwick has been a tireless champion of Premium Chilean wine. Chile needs more like him to take on the challenge and take this message of Chile s diversity, terroir, elegance and sheer quality around the world. PETER RICHARDS MW - WINE WRITER, BROADCASTER AND UK EXPERT ON CHILEAN WINE, OCTOBER 2013 Tastings like the Berlin Tasting and others like it have proven that Chile is capable of making excellent wines, particularly Cabernet Sauvignon and Cabernet blends. MICHAEL SCHACHNER - CONTRIBUTING EDITOR TO WINE ENTHUSIAST MAGAZINE, USA, OCTOBER 2013 The Berlin Tasting showed the world that Chile could make wines with the latest technology that could match the great wines of Bordeaux, Icon California Cabernets and Super Tuscans. Bravo Errazuriz. TONY ASPLER- DEAN OF CANADIAN WINE JOURNALISTS, OCTOBER 2013

24 THE NEW CHILE Exciting wines from the Andes to the Pacific Wine Spectator, May 2014

25 Gracias Thank you Merci Grazie ありがとう Danke sehr 谢谢 Spasiba 감사합니다